City of Breda

City of Breda

Breda is a city of 170,000 inhabitants in the south of the Netherlands. Visual Design is one of the City Council's priorities. Breda is implementing visual design both from a cultural and economic perspective. Business and industry in Breda are of great importance for the innovation in this sector. Within VIVID, we apply this knowledge in various sectors and industries in the city.

BREDA AND VIVID

The city of Breda participates in VIVID with the following 3 projects:
  • Youth project on visual design and visual literacy. This project is an international knowledge exchange project for primary and secondary education with the purpose to make the connection with professional educational institutions . The goal is to interest more students in visual design.
  • Centre of expertise in Visual Design. The purpose of establishing a Center of expertise is to strengthen the economy and stimulate innovation in businesses and institutions by offering both scientific and applied knowledge.
  • Digital Solutions. Visual design allows complex processes to be more understandable by visualizations. Sectors that need innovative visual design applications are indicated, as good as their willingness to invest in visual design and the opportunity to increase employment, turnover and economic growth.
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